Trailer research - The call

What genre is it and how do you know?
The trailer is a psychological thriller. I can tell this due to the fast paced cuts and fast, loud music. I can also tell this as the trailer involves young girls being abducted and killed. This portrays it is a thriller, however it is a realistic thriller that could happen and therefore leaves the audience questioning whether this may happen to them.

Camera
The camera shots throughout the film are short and in a mainly chronological order with a few flashbacks. The camera is constantly jumping between the call centre and the attacks happening.

The camera shots vary in point of view as some are from the victims point of view watching the attacker in the petrol station, while some are from the point of view of the lady in the call centre as she is watching the computer screen. However, the majority of the shots are from a third person perspective.

Sound
 Being a trailer that mainly shows conversations between someone in a call centre and victims of attacks, there is a lot of dialogue involved. This includes speech that is non-diegetic and diegetic dialogue.

The music throughout the trailer is loud, and has fast solo beats. This creates tension as it sets a pace for the trailer. This also makes the audience's heart race as the constant thumping noise creates fear as to what will happen next.

The repetition of the dialogue "its already done" when the call centre lady is on the phone to the attacker is a line that will stick in the audiences mind as when the line is said the second time it flashes back to the other murderer, speeding up the pace again.

Editing
The editing is very fast and jumps between many different shots. There are flashing lights and many fade to blacks before a sudden fast paced scene.

What do you see first and last?
First -  The trailer starts on a black screen with the sound of a phone ringing. This then goes to a birdseye shot of the call centre, with a males voice saying "911 what's your emergency?" before a close up of a computer keyboard flashing to the lead female shown in the call centre saying "911 what's your emergency?"
Last - The last thing seen is the release date of the film accompanied by institutional information and the social media links for the film.

Who is it aimed at?
In my opinion the film would be rated an 18, based on the content of the trailer. I believe both genders would be targeted to watch this film, however mainly females as it is a thriller that is more likely to create fear among them as it is young girls the serial killer is targeting.

Does the trailer make you want to see the film?
Watching the trailer did make me want to watch the film as I want to see what happens at the end of the film, and whether or not they catch the attacker.

How many shots are used?
Around 160

How long is the trailer?
2 minutes 31 seconds

How many characters are shown?
14
The main female call operator
The first girl killed in her house
The second girl who was kidnapped
The man who calls the police
The man who is set on fire in the petrol station
5 other call operators
Policeman, who is a Love interested for call officer
2 other police officers
The kidnapper

How many settings are shown?
9
The call operating room
The first girls bedroom
The first girls hallway
The car park
The roof
The petrol station
The road
The second house
The boot of the car

How many music tracks/sound effects are used?
Phone dialling
Heart beat
2 different tracks of music
The line going dead
The girl screaming
loud crashed between cuts
Car beeping
Window smashing

How many intertitles are used and what information do they share?
There are many different intertitles in the trailer.

Firstly there are intertitles that explain the narrative
'What if you heard the sound'
'Of an intruder'
'What if you heard the cries'
'Of a victim'
'What if your mistake cost someone their life?'
'If you had a second chance'
'To go beyond the call'
'What would you do'
'This March'

Then there are intertitles that give institutional information
'Academy award winner Halle Berry'
'Academy award nominee Abigail Breslin'
'The call'
'March 2013'